• Ford Transit Backdrop

      posted in Experiential, Print by lauramccanndesign@gmail.com on August 20, 2017

      This was a large-scale wall graphic for the 2016 Los Angeles Auto Show. It combined a photo of the Transit line-up plus vector illustrations to explain the many different configurations of the Transit and Transit Connect to fit customers' individual needs. I designed this wall from concept to execution. I illustrated the graphics, retouched the original photo to expand it to the long printing dimension, and upres-ed the photo to make it print-ready for the large scale print size.